Comrades Marathon runners and supporters will now have the opportunity to stock up on a range of must-have memorabilia at the click of a button.
The CMA has announced that its official Comrades Online Shop has been launched. CMA Marketing Manager, Thami Vilakazi said, "The Comrades Online Shop is a result of numerous requests from Comrades runners to have a one-stop shop that stocks Comrades memorabilia and branded products." Vilakazi added, "The Comrades Online Shop is an extension of the Comrades Marathon brand. It is one of the many initiatives that we are busy with to create increased local and global brand awareness. Through the online shop we hope to discover, engage and attract new fans."
After the launch of the Comrades memorabilia shop at the Comrades Expo a few years ago, the online shop was a natural progression. Through the online shop, the CMA is able to offer Comrades branded items all year round. The online shop will offer convenience and accessibility to our customers as they can shop online at anytime from anywhere in the world. Furthermore, the items will be delivered directly to them at their convenience.
Vilakazi concludes, "Through the online shop we will be able to offer a wider variety of items as we will not be limited by space, which has been the case with the memorabilia stand at the expo. We hope that shoppers will enjoy a hassle-free shopping experience."
The shop will stock an amazing collection of items including a variety of headgear, accessories, leather wallets, gadgets and a host of utility items. The first 200 shoppers will each receive a free Comrades pen with their purchase.
CMA General Manager, Chris Fisher said, "These are exciting times. This initiative is the start of a whole new venture into branded merchandise. Watch this space."
Check out the Comrades Online Shop by visiting www.comrades.com and clicking on the "Online Shop" tab.