Media Releases
Saturday October 20, 2018
BREAKING NEWS
The Comrades Marathon App has been Launched!!!

NEW FUEL PARTNER WITH COMRADES ALL THE WAY

The Comrades Marathon Association (CMA) has announced a fuel provider partner to The Ultimate Human Race. With a network of 845 service stations across the country, the fuel giant will be with Comrades Marathon runners all the way as they make their Down Run journey to Durban on June 10th.

CMA General Manager, Chris Fisher, confirmed thata new Fuel Provider Partner to The Ultimate Human Race has been signed up. Fisher said, “The CMA has partnered with international brands over the years and we are proud to welcome Caltex as a partner to the Comrades Marathon.”

The Caltex brand is managed by Chevron SA (Pty) Ltd, one of the nation’s leading petroleum refiners with over 1500 employees in South Africa.

Fisher adds, “We are extremely excited about this partnership. Not only will Caltex be our fuel provider; they will also exercise forecourt branding promotions at Caltex forecourts along the route. In addition they will assume naming rights to the Comrades Marathon Cartoon Route Maps so runners can expect some innovative marketing plans around these.”

Fisher concludes, “We also wanted a partner who was committed to manning a designated refreshment station along the route so runners can look forward to being refuelled the Caltex way. Chevron’s vision is to be a global energy company most admired for its people, partnership and performance. These are similar sentiments to those of the Comrades Marathon Association.”

Brand Specialist at Chevron, Bulela Mkandawire, said, “It is such an honour to partner with the Comrades Marathon. We look forward to meeting the diverse needs of the Comrades Marathon’s ultra-distance athletes and stakeholders. This is an exciting time for us and we look forward to associating our brand with the Comrades brand.”

QUADRUPLE GREEN LEGENDS